Effective Date: 12 April 2026
Last Updated: 12 April 2026
1. Introduction
Welcome to AudienceBase, operated by Digital Shoutouts Media.
We are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your information.
This Privacy Policy explains how we handle data when you:
- Visit our website
- Use our platform and services
- Interact with our advertising and analytics technologies
This policy complies with applicable data protection laws including GDPR and CCPA.
2. Information We Collect
A. Personal Information
We may collect:
- Full Name
- Email Address (e.g., sales@digitalshoutouts.com)
- Phone Number (+012 345 6789)
- Company Name
- Job Title
Collected via:
- Contact forms
- Demo requests
- Direct communication
B. Usage Data
Automatically collected data includes:
- IP Address
- Browser & device information
- Pages visited
- Session duration
- Referral URLs
C. Advertising & Audience Data
As an AI-powered DSP, we process:
- Cookies & device identifiers
- Impression & click data
- Behavioral signals
- Audience segmentation data
We do not knowingly collect sensitive personal data.
D. Cookies & Tracking Technologies
We use:
- Cookies
- Pixels
- Tracking scripts
To:
- Optimize ad delivery
- Measure campaign performance
- Enhance user experience
3. How We Use Your Information
Platform Functionality
- Deliver AI-powered audience targeting
- Optimize advertising campaigns
- Provide DSP services
Communication
- Respond to inquiries
- Provide updates
- Share relevant service information
Analytics
- Improve platform performance
- Train machine learning models
- Analyze user behavior
4. Legal Basis for Processing (GDPR)
We process data based on:
- User Consent
- Contractual necessity
- Legitimate business interests
- Legal compliance obligations
5. Data Sharing
We do not sell personal data.
We may share data with:
- Cloud hosting providers
- Analytics platforms
- Advertising partners (strict contractual compliance)
- Legal authorities (when required)
6. Data Retention
We retain data only as long as necessary for:
- Service delivery
- Legal compliance
- Business operations
7. Data Security
We implement:
- Encryption (SSL/TLS)
- Secure servers
- Access control mechanisms
No system is completely secure, but we follow industry best practices.
8. Your Rights
GDPR Rights
- Access your data
- Request correction
- Request deletion
- Object to processing
- Data portability
CCPA Rights
- Know what data is collected
- Request deletion
- Opt-out of data usage
- Equal service regardless of request
9. Cookies & Control
You can:
- Accept/reject cookies via banner
- Modify browser settings
- Use opt-out tools
10. Third-Party Links
We are not responsible for third-party privacy practices.
11. International Data Transfers
Your data may be processed globally with appropriate safeguards.
12. Children’s Privacy
We do not knowingly collect data from individuals under 18.
13. Updates
We may update this policy periodically. Updates will be reflected on this page.
14. Contact Information
For any privacy-related queries:
Email: sales@digitalshoutouts.com
Phone: +012 345 6789
Registered Offices:
Gurgaon (HQ)
Unit No. 258, 2nd Floor, Tower B-1, Spaze i-Tech Park,
Sector 49, Sohna Road, Gurgaon – 122018, Haryana, India
Mumbai Office
Ground Floor, Raheja Platinum, Off Andheri-Kurla Road,
Sag Baug, Andheri East, Mumbai – 400059, Maharashtra, India
Bengaluru Office
HSR 6th Sector, Rajiv Gandhi Nagar,
HSR Layout, Bengaluru South – 560102, Karnataka, India
15. Consent
By using our website and services, you agree to this Privacy Policy.